Development of Posters - Part 2 - 21.01.23
I started to experiment with the typography of the words. This started out with me experimenting with the word forgetting as I normally forget stuff and doing this as a poster would be interesting in itself.
There were several changes made during the experimentation of the word forgetting. The first change/experiment was to create this sort of cloud that was sketched out during the last time, which was experimented on and changed to different experimental types during this time.
For others, I used the blob tool to create different clouds and then experimented with the text being cut out of this cloud. This would not have the desired effect that I wanted on the typography of the word and I would move back to using the brush tool in illustrator for the effect that I want.
Whilst I was using the brush tool, I would discover that with the brush, I could expand the shape of the brush strokes and create from this a masked area where I could non-destructively create the cutouts that I wanted from the brush strokes. The cutouts were from the font Lato, with the typeface being the hairline or light settings as this would be the same typeface as the poster lettering.
After I was happy with the outcomes that I created and finally settled with the lettering, I copied it over to the poster to see if the final outcome (which is the final layout in the slideshow below) works.
I then discovered that this would not turn out to be a good idea, as all the layer transparencies were set to 100%, and due to this, the lettering would fade into the background, as there was no white layer to differentiate from the background and the lettering cutouts would then fade into the dark background, as the scribbles used are dark in color and would blend into the background too much.
I then discovered that this would not turn out to be a good idea, as all the layer transparencies were set to 100%, and due to this, the lettering would fade into the background, as there was no white layer to differentiate from the background and the lettering cutouts would then fade into the dark background, as the scribbles used are dark in color and would blend into the background too much.
As you can see with the last image, I tried to experiment with the lettering to be with a white background to make it more legible and it totally works better than with the background being seen through the lettering.










